Focus on 2025 Top Games, Inc. Culture: Employees' goals aligned with the company's goals

If I were to mention a company that left a deep impression on me in the game development field, I would say Top Games, Inc. Why do I think this way? The reason is that while the company maintains a low-key promotional approach, it produces solid products. For instance, in 2024, its mobile strategy game Evony: The King’s Return achieved nearly $300 million in revenue and surpassed 230 million downloads.

As an indie game developer, Top Games cannot compare to the giants in the industry in terms of talent or investment in game production. However, the company managed to grow from a small team of a few dozen people to a team of over 600. Remarkably, it developed a hit game within a year, which is an impressive achievement.

Top Games: Aligning Employee and Company Goals

Founded in 2015, Top Games was established by David Guo, the co-founder and CEO. He has always emphasized the importance of designing games from the players' perspective. The company’s focus is on creating top-tier gaming experiences based on user-centered design. To achieve this, the goals of each team member must align with the company’s overall goal, and this alignment is broken down into specific, detailed targets, reflected in daily milestones and task execution.

"As a gaming company, we prioritize the user experience and satisfaction above all else. To achieve success in each role, I strongly believe every TGI employee should act quickly and implement even faster. We aim to create the best gaming experience possible and cultivate long-lasting gaming communities that will continually enhance that experience," explained David Guo.

4-Tier Structure

Top Games implements a flat "4-tier structure" to make decision-making and communication more agile. The company places great importance on smooth communication and efficiency, encouraging open discussions and ensuring tasks are completed with speed and quality. They also encourage addressing problems head-on and providing direct feedback.

In a 2022 interview, David Guo spoke about the concept of data-driven decision-making, and in 2025, the company has further emphasized clear accountability, data-driven decisions, and streamlined department communication. This structure aims to provide the team with greater room to execute, grant more authority, and offer more resources, all while rewarding top-performing employees. The company strives to build a corporate culture focused on high standards and performance, enabling rapid innovation and exceptional quality in a highly competitive market.

Final Thouhgts

Every game project is like a child, from its birth to gradual growth. Behind this lies the tireless efforts and talent of the developers. In a rapidly changing game market, merely adapting is the baseline; innovation after adapting to the market is what separates the experts.

Employees at Top Games embody a solid, practical, diligent, efficient, and collaborative ethos, which contributes to the long-term growth of the company. Along the company's growth journey, it also creates opportunities for personal development, allowing mutual success.

In the game development field, some studios focus on quick development "tricks," even copying other companies' projects and producing poorly-made products with a "fast-food" approach. Such companies, focused solely on profits, harm the industry. From the company's perspective, these businesses lack long-term goals and a true corporate mission. Good and exceptional game developers must be responsible to the players in order to have the opportunity for sustained development and to create even better games.